How DealerCentives helps you market faster — without the risk

In automotive, speed is everything — but not at the cost of compliance. Every day between your OEM releasing new incentives and your store actually promoting them is a missed opportunity. But rushing creative, skipping disclaimers, or promoting offers that aren't tied to real inventory? That's how violations happen, and they come with real consequences.

It's time for an approach that's fast and compliant.

The compliance headache is real

Maintaining FTC and OEM compliance across every digital channel isn't easy. Between changing incentives, creative guidelines, and disclosure requirements, even experienced marketing teams struggle to keep up. One mistake — an expired offer still showing, a missing disclaimer — puts your store at risk and strains your credibility with customers and your OEM.

Built with compliance at the core

DealerCentives isn't just about getting offers live fast — it's about getting them live right.

• VIN-specific means verifiable: every offer is matched to real inventory, down to the VIN. No bait-and-switch, no generic promos, no misleading pricing.
• Dynamic means accurate: every sync pulls fresh programs and fresh inventory. Expired offers and sold units come down on their own.
• Disclaimers are built in: every advertised payment carries its full disclosure, generated from your actual fees — the advertised price is the buyer's price.

Fast and right are the same motion

OEM programs run on a schedule you choose — as often as hourly. Your own specials don't wait at all: create an offer, publish, and your site updates in seconds, disclaimer included. Speed stops being a risk when the system writes the fine print with the payment.